How to Maximize Sales During the Holiday Rush: 10 Tips

The holiday is the best time to maximize sales but how do you go about it? This article highlights 10 actionable holiday sales tips including optimizing your website, offering bundle, and creating a sense of urgency.
What is A/B Testing? A Practical Guide With Examples

Summary: A/B testing, or split testing, involves using data and feedback to perfect your offerings. This technique helps make informed, customer-driven choices that drive beneficial results for your organization.
The Power of Email Marketing: How to Build an Email List

“Building an email list is crucial because you get to communicate directly with your audience in a personalized, non-intrusive way.”
How to Choose the Right Digital Marketing Services for Your Business

If you’re looking to boost your marketing efforts and campaigns, selecting the right digital marketing services is very important. Whether you’re a startup founder, a business owner, or a brand manager, the choice of a digital marketing partner can impact your brand’s visibility and overall growth. This article provides tips and steps to select the […]
5 Ways to Use Social Listening to Improve Your Marketing ROI

Social media for business owners is a goldmine of information about your customers, competitors, and industry trends. By tapping into this wealth of data, you can make smarter marketing decisions and boost your return on investment (ROI). This process is called social listening. In this post, we’ll explore five ways to use social listening to […]
How To Make Your Mobile App Visible On The App Store

With more than 1.5 million apps in the Apple and Android mobile app stores, mobile app marketers face the huge challenge of achieving discoverability, sustained user engagement and, ultimately, monetization. There is a need to market your mobile app correctly or you risk your app getting lost among the plethora of apps available for users […]
WITH TAKING AWAY LIKES, IS INSTAGRAM KILLING INFLUENCER MARKETING OR SAVING IT?

Social media was supposed to be the one safe space where we could be whoever we wanted, an escape from the endless traffic, bad roads and the many problems of our beloved motherland. However, we all know this is not what happened. A lot of factors came together over the years to make social media […]