5 Things to Know About Designing Winning Proposals
A few months ago, at Astract9 we were invited to make a presentation at a government parastatal. We got into the room and it was immediately evident that these people meant business. Quick background: We had a meeting with them the previous week and truth be told they were not very impressed with us. So […]
BIG SECRET: How to Save 99% on your Email Marketing Campaign in Nigeria
Everybody thinks social media is the most effective method of reaching customers, every day we hear facebook has 2 billion users and Instagram has surpassed 1 billion users too. However what is frequently missing from these conversations is one simple fact: You need an email address to open a social media account, and that’s an […]
Reality Vs Expectation: Design Challenges In A Fast Moving Business Environment
It is common knowledge that the creative industry in Nigeria is lagging behind most of its contemporaries in other parts of the world. This is in no small part due to the lackadaisical attitude a good number of Nigerians attach to creatives and the value we bring to the fore. There is also the thorny […]
