Content Ideas for Your Skincare Brand

A large portion of your time as a business owner will revolve around marketing your products/services. Meanwhile, content marketing is by far one of the most effective ways to drive traffic to your store. The skincare brand is very crowded, so you must maximize your efforts by creating engaging content. In this article, we discuss […]

Common Mistakes Entrepreneurs Make and How to Avoid Them

Being an entrepreneur or starting a business is a long and challenging road. As with everything, you may make mistakes even when you try hard not to. On that note, we discuss some common mistakes entrepreneurs make so that you can avoid them as much as possible.  Let’s get into it:  15 Mistakes You Should […]

How to Plan an Online Marketing Budget in 5 Simple Steps: 2022 Guide

Graphic design for a blog post with the text “How to Plan an Online Marketing Budget”

Creating a budget for your online marketing needs is essential to keep you on track with your goals and ensure you don’t overspend, or underspend. An online marketing budget is a marketing plan in terms of cost. It is a document that describes the estimated amount your business plans to spend on online marketing over […]

Small Business Trends to Watch Out for Through The Rest of 2022

It’s been a year, but it isn’t over yet. You can still do a lot to increase growth and generate more revenue from your small business. And you’re lucky! We’ve compiled some of the new small business trends, so you don’t have to do the hard work of researching. In this guide, we look at […]

A Beginners Guide on How to Optimise your Google My Business

About 70% of online searches happen on Google, and the majority of people don’t go past the first page.  What does this mean for you?  It means you need to list your business on Google and optimise your profile to appear on the top pages. Not sure how to optimise your Google My Business profile? […]

How MyDentalPal Used a Subscription Platform To Improve Access To Dental Healthcare 

Dr. Saeed Jumah of The Smile Shop learned about Astract9, and with our history of creating sophisticated digital experiences for brands, we were trusted with designing and developing a website, web app, and android app called “My Dental Pal.” Overview: MyDentalPal is the brand child of The Smile Shop and Dr. Saeed Jumah, a one-stop […]

12 Hidden Ways to Find New Content Ideas for your Business

It’s no secret that Content is King when marketing your business. It is through excellent content you engage your audience, attract new customers, and build a solid relationship with them. Meanwhile, one of the challenges people deal with is how to generate content ideas with topic research. In this article, we provide tips and tools […]

How to & Why: Questions to Ask a Web Developer

Building a website is a worthy investment for every business owner as it is the first point of contact for potential customers. Meanwhile, when looking for a web developer, asking the right questions is essential to ensure you hire the best fit.  In this guide, we put together a list of essential questions to ask […]

How to Crack Keyword Research: A Step-By-Step Guide for SEO

Graphic design with the words: “How to Crack Keyword Research: A Step-By-Step Guide For SEO

Every website owner needs to know how to do keyword research for SEO. Why? Isn’t it enough to develop excellent and relevant content? Yes and No. Search engines (read: Google) rank content that matches keywords people are searching for higher on search result. It totally makes sense when you thing about it. Using the right keywords […]