How to Maximize Sales During the Holiday Rush: 10 Tips

The holiday is the best time to maximize sales but how do you go about it? This article highlights 10 actionable holiday sales tips including optimizing your website, offering bundle, and creating a sense of urgency.

What is A/B Testing? A Practical Guide With Examples

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Summary: A/B testing, or split testing, involves using data and feedback to perfect your offerings. This technique helps make informed, customer-driven choices that drive beneficial results for your organization.

5 Ways to Use Social Listening to Improve Your Marketing ROI

Social media for business owners is a goldmine of information about your customers, competitors, and industry trends. By tapping into this wealth of data, you can make smarter marketing decisions and boost your return on investment (ROI). This process is called social listening. In this post, we’ll explore five ways to use social listening to […]

Top Digital Marketing Trends to Watch Out for the Rest of 2023

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Everything evolves: humans, the internet, and the way marketing works. It’s important for business owners to always stay up to date with the digital marketing landscape to stay ahead.  To help you get through the second half of 2023, we’ve researched some of the latest digital marketing trends that can help you connect with your […]

9 Social Media Best Kept Secrets for Small Business Owners

No matter the size of your business, social media is crucial to boosting your brand in 2022. For this reason, it is essential to learn social media hacks for small businesses for excellent performance. While it’s easy to start a social media page for your business, understanding how to use it isn’t always straightforward. How […]

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