Branding 101: Branding Guidelines for Small Businesses

How to brand your business

As a small business owner, coming across Apple or Nike as examples of good brands may sound overwhelming. It may sound like ‘branding’ is meant for top companies only. That’s a myth. No matter how small your business is, good branding is worth investing in.  Also, you do not need a Nike-sized account balance to […]

Ultimate Guide to Creating A Content Calendar

A man writing in a content calendar

Have you ever wondered how your favourite brands always have good content going out? How do they manage to keep pace with the trends? How are their social media pages organised?  A number of things go into their almost perfect content marketing strategies. This article will give you a sneak peek into one of the […]

10 Benefits of Building Websites with WordPress Content Management System

WordPress powers nearly one-third of the world’s websites, from small personal blogs to the complex sites of major corporations such as Sony, Techcrunch, Microsoft News, Reuters Blog, the New York Post, and NBC. WordPress is not the only site builder and content management system users can download and install for free, but it has unique […]

How To Make Your Mobile App Visible On The App Store

With more than 1.5 million apps in the Apple and Android mobile app stores, mobile app marketers face the huge challenge of achieving discoverability, sustained user engagement and, ultimately, monetization. There is a need to market your mobile app correctly or you risk your app getting lost among the plethora of apps available for users […]

How To Create A Simple DIY Video – The Basics

The year is 2020 and “Parasite”, a Korean movie just bagged the award for best picture at the Oscars – it is also the first Non-English-Language movie to do so in the History of the Award. Also “Hair Love” a crowdfunded animated video made by Matthew A. Cherry, an Independent Creator just bagged an Oscar […]

5 Things to Know About Designing Winning Proposals

A few months ago, at Astract9 we were invited to make a presentation at a government parastatal. We got into the room and it was immediately evident that these people meant business. Quick background: We had a meeting with them the previous week and truth be told they were not very impressed with us. So […]

BIG SECRET: How to Save 99% on your Email Marketing Campaign in Nigeria

Everybody thinks social media is the most effective method of reaching customers, every day we hear facebook has 2 billion users and Instagram has surpassed 1 billion users too. However what is frequently missing from these conversations is one simple fact: You need an email address to open a social media account, and that’s an […]

At Astract 9, We Create Digital Experiences

The year 2016 was a year of many shocks and unpredictable happenings. The ripple effects have been so far-reaching people wonder how the whole world hasn’t crashed and burned yet. We do know some men just want to watch the world burn, but we are full of hope for a better future anyway because why […]


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